Hot or Cold: The Bioavailability and Manufacturing Challenges of Plant Based Beverages

14:05 - 14:40

  • The industry is shifting: functional, plant-based, better-for-your beverages are replacing high calorie, non-functional soft drinks
  • Separating marketing spin from actual functionality is important to today’s consumers
  • There are very few original, innovative ideas in the beverage word.  My journey creating Napa Hills water - the world’s first ‘vineyard enriched’ water beverage infused with red wine’s antioxidants has taught me 7 shareable lessons
  • The abundance of sustainable sourced raw antioxidant materials from the wine making process may usher in a new category of many different vineyard enriched foods and beverage

Ellona Jarvis, Managing Partner, Napa Hills LLC